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                       KRAKO 
              
          
 
  
  
    
    
              
          
                    
                          - updating the communication strategy.
 
                          - updating the visual style.
 
                          - increase in subscriber base.
 
                          - increase in reach and engagement.
 
                      
         
                 
        
              
          
                    
                        
                              - updating and modernizing communication, revising the content categorization.
 
                              - implementation of a new visualization approach (combining graphics and photo content).
 
                              - conducting photo and video shoots.
 
                              - regular collaboration with bloggers.
 
                          
            
                              - 15% follower growth on Facebook over six months (total followers: 8,595).
 
                              - reach on Facebook over six months ~180K.
 
                              - 12% follower growth on Instagram over six months (total followers: 13,102).
 
                              - reach on Instagram over six months ~440K.